#color_first light 02 pink champagne
Mixed Media Metallic Liquid Eyeshadow
FIRST LIGHT 02 Pink Champagne
$25
#color_los angeles 06 Metallic Fiery Copper
Cruise Liner Eye Pencil
LOS ANGELES 06 Metallic Fiery Copper
$23
#color_black
Spectator Sport Mascara
Black
$24
#color_milano 02 Matte Chocolate Brown
Cruise Liner Eye Pencil
MILANO 02 Matte Chocolate Brown
$23
#color_light taupe 04 Cool Toned Blonde
Arch Support Brow Powder Gel
LIGHT TAUPE 04 Cool Toned Blonde
$22
Clean Sheen Lip Gloss
Clean Sheen Lip Gloss
Crystal Clear
$22
#color_lychee 06 Mauvy Pink
Clean Sheen Cheek + Lip Color
LYCHEE 06 Mauvy Pink
$22
#color_lychee 06 Mauvy Pink
Clean Sheen Cheek + Lip Color
LYCHEE 06 Mauvy Pink
$22

Shop this Look
#color_milano 02 Matte Chocolate Brown #color_nyc 01 Matte Jet Black
Cruise Liner Eye Pencil
$23
#color_lychee 06 Mauvy Pink #color_apple 01 Sheer Pinky Red
Clean Sheen Cheek + Lip Color
$22
#color_first light 02 pink champagne #color_bronze age 01 copper
Mixed Media Metallic Liquid Eyeshadow
$25
#color_black #color_black
Spectator Sport Mascara
$24
Clean Sheen Lip Gloss#color_none
Clean Sheen Lip Gloss
$22
#color_light taupe 04 Cool Toned Blonde #color_none closeup of model's face wearing Arch Support Brow Powder Gel
Arch Support Brow Powder Gel
$22

Makeup that's good for us and the planet.

We created Gen See because we don’t want to choose between makeup we love and makeup that’s good for us and the planet, and neither should you.

Clean Formulations

Clean Formulations

No Phthalates, Fragrance or Nano Particles

Vegan

Vegan

Vegan Friendly Ingredients

Cruelty Free

Cruelty Free

Leaping Bunny Certified

Ethical & Inclusive

Ethical, Inclusive Work Practices

Ethical, Inclusive Work Practices

Sustainable

Recyclable Packaging

Recyclable Packaging