#color_first light 02 pink champagne
Mixed Media Metallic Liquid Eyeshadow
FIRST LIGHT 02 Pink Champagne
$25
#color_linen 04 matte ivory
Mixed Media Matte Liquid Eyeshadow
LINEN 04 Matte Ivory
$25
#color_black
Spectator Sport Mascara
Black
$24
#color_nyc 01 Matte Jet Black
Cruise Liner Eye Pencil
NYC 01 Matte Jet Black
$23
#color_shroom 05 matte taupe
Mixed Media Matte Liquid Eyeshadow
SHROOM 05 Matte Taupe
$25
Clean Sheen Lip Gloss
Clean Sheen Lip Gloss
Crystal Clear
$22

Shop this Look
#color_nyc 01 Matte Jet Black #color_nyc 01 Matte Jet Black
Cruise Liner Eye Pencil
$23
#color_linen 04 matte ivory #color_reef 01 vibrant matte peach
Mixed Media Matte Liquid Eyeshadow
$25
#color_first light 02 pink champagne #color_bronze age 01 copper
Mixed Media Metallic Liquid Eyeshadow
$25
Clean Sheen Lip Gloss#color_none
Clean Sheen Lip Gloss
$22
#color_black #color_black
Spectator Sport Mascara
$24

Makeup that's good for us and the planet.

We created Gen See because we don’t want to choose between makeup we love and makeup that’s good for us and the planet, and neither should you.

Clean Formulations

Clean Formulations

No Phthalates, Fragrance or Nano Particles

Vegan

Vegan

Vegan Friendly Ingredients

Cruelty Free

Cruelty Free

Leaping Bunny Certified

Ethical & Inclusive

Ethical, Inclusive Work Practices

Ethical, Inclusive Work Practices

Sustainable

Recyclable Packaging

Recyclable Packaging