We created Gen See because we don’t want to choose between makeup we love and makeup that’s good for us and the planet, and neither should you.
High Performance Clean Color
Clean Formulations
Clean Formulations
No Phthalates, Fragrance or Nano Particles
Vegan
Vegan
Vegan Friendly Ingredients
Cruelty Free
Cruelty Free
Leaping Bunny Certified
Ethical & Inclusive
Ethical, Inclusive Work Practices
Ethical, Inclusive Work Practices
Sustainable
Recyclable Packaging
Recyclable Packaging
The Mixed Media Metallics truly look like molten metals. They can be sheered out while moist with a brush or applied more liberally for that heavy metal look.
These liquid eyeshadows are versatile, super pigmented, weightless, and can be worn in a million ways. Safe to use on cheeks and lips for highlight, the Mixed Medias are major multitaskers. Blend the mattes with the metallics for some truly beautiful combos.
Dermatologist and Ophthalmologist tested.
Always vegan, always cruelty free.
For us, Clean is about
the big picture.
Of course it's about what we formulate with and without, but it’s also about making ethical choices about how we work and who we work with. It’s about doing the work to find the most sustainable packaging solutions out there. And more. That’s the big picture Gen See is about.
First Access
Join the Gen See family and get 10% off your first purchase.
