Gen See Beauty is the hardworking, vegan beauty brand championing sustainability

Gen See Beauty is the hardworking, vegan beauty brand championing sustainability

Championing sustainable packaging standards and hardworking vegan and cruelty-free formulations, Gen See launched in the UK in February. The brand feels effortlessly spirited, with its bright block-colour lipstick, pastel mascara and lip gloss tubes housed in minimalist packaging with its 70s-esque Gen See font.

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